Alex Osterwalder and Yves Pigneurs’ Business Model Canvas changed the way the world creates and plans new business models. It has been used by corporations and startups and consultants around the world and is taught in hundreds of universities. After years of researching how the world’s best companies develop, test, and scale new business models, the authors have produced their definitive work. The Invincible Company explains what every organization can learn from the business models of the world’s most exciting companies.
The Invincible Company explains how companies such as Amazon, IKEA, Airbnb, Microsoft, and Logitech, have been able to create immensely successful businesses and disrupt entire industries. At the core of these successes are not just great products and services, but profitable, innovative business models–and the ability to improve existing business models while consistently launching new ones. The Invincible Company presents practical new tools for measuring, managing, and accelerating innovation, and strategies for reducing risk when launching new business models. Serving as a blueprint for your growth strategy, The Invincible Company explains how to constantly stay ahead of your competition. In-depth chapters explain how to create new growth engines, change how products and services are created and delivered, extract maximum profit from each type of business model, and much more. New tools―such as the Business Model Portfolio Map, Innovation Metrics, Innovation Strategy Framework, and the Culture Map―enable readers to understand how to design invincible companies.
Bio: Alexander (Alex) Osterwalder is one of the world’s most influential strategy and innovation experts, a leading author, entrepreneur, and in-demand speaker whose work has changed the way established companies do business and how new ventures get started. Ranked No. 4 of the top 50 management thinkers worldwide, Osterwalder is known for simplifying the strategy development process and turning complex concepts into digestible visual models. Together with Yves Pigneur, he invented the Business Model Canvas, Value Proposition Canvas, and Business Portfolio Map – practical tools that are trusted by millions of business practitioners.
“You’ve surrounded yourself with one of the most advanced group of mentors possible…The people on your podcasts, and people in your life, all are people with strong opinions, all people that make you think and make you grow. You just have some kind of an affinity for people like that, and that’s part of what makes you good at what you do.” Ed Seykota, Market Wizard
Michael Covel is the voice behind Trend Following™ Radio. His podcast is the underground alternative hit that has ranked as high as #2 on iTunes investing channel (with 7M+ listens and counting).
Q: Michael, how did this podcast happen? A: During the production of my filminterview skills developed. And after my 4th book I decided on a whim to launch a trading podcast. It has gone far beyond trading to network TV-level-guest diversity. Nobel prize winners on my show? Never expected that, but I embrace it. Check out nice words from the Wall Street Journal:
“Michael Covel’s podcast has had over  million listeners and he’s completed [600+] episodes. He’s probably the most established podcaster on this list—and it shows. Mr. Covel’s podcast is great for those looking for alternative views on the market, those who are tired of hearing the same old stories told on CBNC and other traditional outlets. This is highly recommended if you are looking to expand your mind in investing. Mr. Covel has had some incredible guests, to include multiple Nobel Prize winners and world-famous investors. One of my favorite episodes was when Mr. Covel interviewed Annie Duke, a former professional poker player who has some incredible insights on decision making. Mr. Covel always has me thinking and Annie Duke only amplified my brain-wave activity.”
George Anders is a New York Times best selling author and journalist who has written for national publications spanning over 30 years. He shared a Pulitzer Prize for National Reporting in 1997, while at The Wall Street Journal. Michael is a huge fan of George’s classic, “Merchants of Debt” published in 1992. His most recent work is “You Can Do Anything: The Surprising Power of ‘Useless’ Liberal Arts Education.”
“You Can Do Anything” shows how humanizing technology has become one of the fastest growing jobs. 6% of technology jobs are programmer based with the other 94% being human relations based. Social media, branding, psychology, etc.–they have nothing to do with coding but are just as essential to running a successful technology based company. George gives one example of an exceptional sales person he met who happened to be an English major. He sat beside her and witnessed first hand why she was so exceptional at selling – it was how she talked to people and fostered relationships with customers over the phone. You don’t need a business degree to sell. You just need an intuitive social way of talking with people and making your customer feel comfortable. Building a successful company takes a combination of tech savvy and psychology.
Having the confidence and audacity to take a risk and reach out to some of the highest achievers in a field of your interest could be your greatest chance at a dream job. To be the best you learn from the best and you won’t get very far if you are shy about it. George also stresses that no matter what your major was in college (or if you even went to college), it is important to know that you can go in any direction with a career path. Michael and George end the podcast talking about climbing Mt. Fuji. George describes the gorgeous landscape, scenery, and a mistake he made that anyone following in his footsteps should avoid.
Happy new year and please enjoy my all day 11-hour compilation covering 3 of my favorite guests. A timeless reminder to start 2018 the right way! And if you don’t want to listen all the way through then enjoy my opening intro rant!
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Ken Blanchard is an author and management expert. His writing career spans over 60 books with his most successful being “The One Minute Manager” selling over 13 million copies. “The One Minute Manager” was first self published by Ken and his co-author and released in 1982. It quickly sold over 20,000 copies with no publicity, giving them a leg up when they were ready to negotiate publishing deals. Ken’s students span all backgrounds from large companies to entrepreneurs. His books have been translated into 40+ languages and the lessons and training he provides translates to all ages in all countries.
Where did it all start for Ken? Ken’s dad was an admiral in the Navy. He gave up a career on Wall Street to join the Navy and fight on the front lines of WWII. He taught Ken invaluable leadership qualities that he passes on throughout his books and in his training. What was one of his biggest lessons? You are only as good as the men around you.
Ken teaches three key lessons in one minute managing: one minute goal setting, one minute praising, and one minute reprimand. He believes good leaders are a combination of nature and nurture and proper training can go a long way in building successful relationships–which build successful companies. What are you doing to grow intellectually, physically, spiritually, and in your relationships? Competing with the best requires constant learning.
In this episode of Trend Following Radio:
Power of constant learning
Vulnerability in leadership
“The key to successful leadership today is influence, not authority.” – Ken Blanchard
Cryptocurrency is sweeping the world. From taxi drivers to Instagram bikini models – everyone is talking about getting rich off it. Millions of people are willing to jump on board immediately–whether it’s a good or bad idea.
Building off that thought… Michael recently posted this question to listeners: “You have a trading strategy that you have tested over and over but you lose 5% the first year using it, what conclusions do you draw from that?” He reads feedback from listeners who are willing to throw their strategy away after having one down period. Warren Buffett, however, has famously said that if you cannot afford to lose 50% of your portfolio then you shouldn’t be trading – what do you think he would say about a mere 5%?
Robin Hanson is an associate professor of economics at George Mason University and a research associate at the Future of Humanity Institute of Oxford University. He is an expert on idea futures and markets, was involved in the creation of the Foresight Institute’s Foresight Exchange, and DARPA’s Future MAP project. He is co-author of “The Elephant in the Brain: Hidden Motives in Everyday Life.” And today Robin and Michael dive right into the heart of our hidden motives.
“The Elephant in the Brain” helps confront hidden motives embedded in the brain–things people don’t like to talk about, also known as, elephants in the room. Robin shows that once our brains are able to confront these blind spots, we can better have a grasp on ourselves and the motivations behind how we think–which of course can then lead to possibly better policy.
Think about it: Why does one person find another attractive? Why do we laugh? Robin answers these questions and more throughout his work. He forces you to dig into the deeper, darker parts of your psyche and look in the mirror. And Michael takes great pleasure in letting Robin reveal his awesome insights on today’s show.
In this episode of Trend Following Radio:
Humans as political animals
Deception vs. self deception
Understanding your motivations
“You won’t see yourself — or the world — the same after confronting the elephant in the brain.” – Robin Hanson and Kevin Simler