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Ep. 279: Mark Broadie Interview with Michael Covel on Trend Following Radio

Mark Broadie
Mark Broadie

My guest today is Mark Broadie, the Carson Family Professor of Business and Vice Dean at the Columbia Business School. His research focuses on quantitative finance and sports analytics. His golf research has appeared in academic journals and many golf publications. He developed the new strokes gained approach to analyze the performance of amateur and professional golfers and worked with the PGA Tour on their implementation of the strokes gained putting stat.

The topic is his book Every Shot Counts: Using the Revolutionary Strokes Gained Approach to Improve Your Golf Performance and Strategy.

In this episode of Trend Following Radio we discuss:

  • How he became, in Covel’s words, the “Bill James of golf”
  • How Broadie connected his finance work to the sport of golf
  • Why certain golfers win
  • Why approach shots are the most important
  • “Drive for show, putt for dough”
  • How Broadie started, the software he used, and how he got better data
  • Whether Broadie had any sense of where the data might go when he first collected it
  • Power as a separator
  • The connection between sports anaylitics, business analytics, and investing
  • The psychology of golf
  • First putts vs. second putts
  • The world golf rankings, and how these can be fixed

Listen to this episode:

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