The Need for Attention to See Change

What’s the Difference between Looking and Seeing?

“A large fraction of traffic accidents are of the type “driver looked but failed to see”. Here, drivers collide with pedestrians in plain view, with cars directly in front of them (the classic “rear-ender”), and even run into trains. (That’s right — run into trains, not the other way around.) In such cases, information from the world is entering the driver’s eyes. But at some point along the way this information is lost, causing the driver to lose connection with reality. They are looking but they are not seeing.”
Ronald A. Rensink

More Background

Video Examples for Practice

You might like my 2017 epic release: Trend Following: How to Make a Fortune in Bull, Bear and Black Swan Markets (Fifth Edition). Revised and extended with twice as much content.