Synopsis: Michael Covel speaks with Christopher Cruden on today’s podcast. Cruden has been in the trend following space for over 25 years. In 1988 he became a Director of Adam, Harding and Lueck Asset Management Ltd (AHL) in London, a famed trend following shop. He is currently the head of Insch Capital Management. Covel and Cruden discuss why price is an unimpeachable fact; early “lightbulb” moments that brought Cruden to the style of trading he practices today; the notion of going currency only; why Cruden’s program is akin to a raincoat in bad weather; riding increased volatility and increased directional trending; getting clients to understand that you cannot force a system to make money; benchmark selection and time period selection; why the S&P 500 is a trading system; performance drivers; the duration of trades; why if you can’t measure it, you can’t manage it; how Cruden’s strategy would change if Europe reverted back to before the introduction of the Euro; how markets teach humility; why Cruden only trades once a day. For more information on Christopher Cruden, go to inschinvest.com. Want a free trend following DVD? Go to trendfollowing.com/win.